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Business Strategy: Managing Uncertainty, Opportunity, and Enterprise

paperback – October 6, 2015
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ISBN-13: 9780198746522 ISBN-10: 0198746520
Publisher
Oxford University Press, USA
Binding
paperback
Published
October 6, 2015
Weight
1.1 lbs
Dimensions
2.00×15.20×22.90 cm

About this book

Business Strategy: Managing Uncertainty, Opportunity, and Enterprise by Spender, J.-C.. paperback edition. ISBN: 9780198746522.

Emphasising that firms face uncertainties and unknowns, this book argues that the core of strategic thinking and processes rests on the organization and its leaders developing newly imagined solutions to the opportunities that these uncertainties open up. It presents new approaches for managers, consultants, strategy teachers and students.