Congressional Elections: Campaigning at Home and in Washington

Congressional Elections: Campaigning at Home and in Washington by Herrnson, Paul S.. paperback edition. ISBN: 9781544323084.

"It is the gold standard for texts on congressional campaigns and elections." ― Bruce A. Larson, Gettysburg College In Congressional Elections: Campaigning at Home and in Washington authors Paul Herrnson and Costas Panagopoulos combine top-notch research with real-world politics as they argues that successful candidates run two campaigns: one for votes, the other for resources. Using campaign finance data, original survey research, and hundreds of interviews with candidates and political insiders, Herrnson and Panagopoulos look at how this dual strategy affects who wins and how it ultimately shapes the entire electoral system. The Eighth Edition considers the impact of the Internet and social media on campaigning in the 2018 elections; the growing influence of interest groups; and the influence of new voting methods on candidate, party, and voter mobilization tactics.