Design for Impact: Fifty Years of Airline Safety Cards

Design for Impact: Fifty Years of Airline Safety Cards by Ericson, Eric. paperback edition. ISBN: 9781568983875.

Impact is a loving, if occasionally wry, look at the safety cards that air travelers inevitably encounter and stuff away behind their in-flight magazines. It entwines graphic and aviation history, and it traces these icons of universal design from the kitschy - for Pan-Ams Flying Clipper in the 1930s - to the sanitized pictograms used on todays jumbo jets. Taken from their seatbacks and gathered together here, the cards of Design for Impact offer a humorous look at a basic - and urgent - form of visual communication.