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Drilling Down: Turning Customer Data into Profits with a Spreadsheet - Third Edition

Name: Drilling Down: Turning Customer Data into Profits with a Spreadsheet - Third Edition
Brand: Booklocker.com
SKU: ByrdShop_1591135192
Price: 86.55 USD
Availability: InStock

paperback – June 18, 2004

by Novo, Jim

$86.55 USD

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ISBN-13: 9781591135197 ISBN-10: 1591135192

Publisher

Booklocker.com

Binding

paperback

Published

June 18, 2004

Weight

1.0 lbs

Dimensions

21.60×2.00×14.00 cm

About this book

Drilling Down: Turning Customer Data into Profits with a Spreadsheet - Third Edition by Novo, Jim. paperback edition. ISBN: 9781591135197.

Have you figured out how to turn customer data into increased profits for your company? Get started with CRM Analytics, Relationship Marketing, Direct Marketing, Database Marketing, Behavioral Targeting, and Event Triggered Marketing using simple customer marketing models and techniques.