Emotionomics: Winning Hearts and Minds

Name: Emotionomics: Winning Hearts and Minds
Brand: Brand: Adams Business Professional
SKU: ByrdShop_1592981828
Price: 30.00 USD
Availability: InStock

paperback – July 16, 2007

by Hill, Dan

$30.00 USD

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ISBN-13: 9781592981823 ISBN-10: 1592981828

Publisher

Brand: Adams Business Professional

Binding

paperback

Published

July 16, 2007

Weight

2.0 lbs

Dimensions

24.80×1.30×19.10 cm

About this book

Emotionomics: Winning Hearts and Minds by Hill, Dan. paperback edition. ISBN: 9781592981823.

For far too long, emotions have been concealed behind closed doors and ignored in favor of rationality and efficiency. But as businesses are forced to forge emotional connections in this age of commoditization, emotions are now front-and-center. Emotionomics opens this long locked door and shows the importance of leveraging emotions in business.