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Entrepreneurship: Ideas in Action Updated: Precision Exams Edition

hardcoverJanuary 5, 2018
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ISBN-13: 9781337904698 ISBN-10: 1337904694
Publisher
South-Western
Binding
hardcover
Published
January 5, 2018
Weight
2.6 lbs
Dimensions
27.30×2.50×21.60 cm

About this book

Entrepreneurship: Ideas in Action Updated: Precision Exams Edition by Greene, Cynthia L.. hardcover edition. ISBN: 9781337904698.

ENTREPRENEURSHIP: IDEAS IN ACTION 6E provides students with the knowledge needed to realistically evaluate their potential as a business owner. This text encourages students to examine all the major steps involved in starting a new business: Ownership, Strategy, Finance, and Marketing. As students complete the chapters, they will develop a business plan and learn what it takes to get an entrepreneurial venture off to a good start.