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FUNDAMENTALS OF ECONOMICS FOR BUSINESS (2ND EDITION)

hardcoverSeptember 1, 2008
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ISBN-13: 9789812797377 ISBN-10: 9812797378
Publisher
Scientific Publishing
Binding
hardcover
Published
September 1, 2008
Weight
1.0 lbs
Dimensions
26.70×2.50×19.10 cm

About this book

FUNDAMENTALS OF ECONOMICS FOR BUSINESS (2ND EDITION) by Smithin, John. hardcover edition. ISBN: 9789812797377.

Fundamentals of Economics for Business is an innovative text designed specifically for students in business education programs. It provides a comprehensive yet accessible introduction to the key economic issues relevant to present or future business decision-makers. Reflecting the requirements of globalization, the content is international in scope and is applicable worldwide. The material is easily adaptable to courses of different lengths and educational objectives, including a one-semester MBA course, economics courses in an undergraduate commerce or business degree, or an executive MBA program.This second edition adds significant new material on production costs, managerial economics, growth and competitiveness, and includes new case studies with applications to international business.