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Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage

Name: Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage
Brand: McGraw-Hill Education
SKU: ByrdShop_0070517827
Price: 26.84 USD
Availability: InStock

hardcover – December 1, 1995

by Friedman, Lawrence

$26.84 USD

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ISBN-13: 9780070517820 ISBN-10: 0070517827

Publisher

McGraw-Hill Education

Binding

hardcover

Published

December 1, 1995

Weight

1.3 lbs

Dimensions

22.90×2.80×16.00 cm

About this book

Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage by Friedman, Lawrence. hardcover edition. ISBN: 9780070517820.

From the best-selling author of SPIN Selling, Getting Partnering Right explains, demystifies and makes sense of the revolution that is taking place in supplier-customer relationships today, redefining how to form locked-in, highly profitable relationships with customers.