Guide to Producing a Fashion Show

About this book

Guide to Producing a Fashion Show Fourth Edition explains all aspects of fashion show production including: reasons to produce a show planning model selection merchandise selection staging and music budgeting show preparation execution and evaluation. The fourth edition has behind-the-scenes examples best practices and innovative approaches in fashion show production-from promotion using social media to selecting music and models. Whether you are experienced or a novice this text shows you step-by-step how to plan organize promote and execute an exciting fashion show. New to this Edition - Includes examples from couture and ready-to-wear shows as well as innovative approaches including non-traditional fashion shows and fashion presentations - New information on careers in the fashion industry that are related to fashion show production like styling public relations and event management - New perforated worksheets include documents and templates to plan a fashion show - 25% new photographs - Discussions of diversity in the fashion industry and current trends - More coverage and examples from menswear and global fashion capitals PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book please refer to the book STUDIO access card bundle ISBN 9781501335259.