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International Marketing

paperback – August 13, 2012
by Czinkota, Michael R.
$55.76 USD
$55.76 USD
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ISBN-13: 9781133627517 ISBN-10: 113362751X
Publisher
South-Western
Binding
paperback
Published
August 13, 2012
Weight
3.4 lbs
Dimensions
27.90×3.80×21.60 cm

About this book

International Marketing by Czinkota, Michael R.. paperback edition. ISBN: 9781133627517.

INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!