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Jim Moran, the Courtesy Man: Inside the Heart of One of the Most Successful Marketers in the Automobile Industry

hardcover – January 1, 1996
by Jim Moran
$37.71 USD
$37.71 USD
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ISBN-13: 9781566250443 ISBN-10: 1566250447
Publisher
Rowman & Littlefield Publishers
Binding
hardcover
Published
January 1, 1996
Weight
1.1 lbs
Dimensions
0.00×0.00×0.00 cm

About this book

Jim Moran, the Courtesy Man: Inside the Heart of One of the Most Successful Marketers in the Automobile Industry by Jim Moran. hardcover edition. ISBN: 9781566250443.

James Moran, a Chicago car salesman who was a regular on TV in the 1950s and 1960s as "Jim Moran, the Courtesy Man," later moved to Florida where he remained an innovative marketer selling Toyotas. His net worth of $2.4 billion ranked him 390th on the Forbes 400 at the time of his death. On March 24,1961 he became and remains the only automobile dealer to appear on the cover of Time Magazine. His insight, people skills and imagination shaped automobile retailing in America.