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Keep Your Donors: The Guide to Better Communications & Stronger Relationships (The AFP/Wiley Fund Development Series)

Name: Keep Your Donors: The Guide to Better Communications & Stronger Relationships (The AFP/Wiley Fund Development Series)
Brand: Wiley
SKU: ByrdShop_0470080396
Price: 40.19 USD
Availability: InStock

hardcover – November 27, 2007

by Joyaux, Simone P.

$40.19 USD

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ISBN-13: 9780470080399 ISBN-10: 0470080396

Publisher

Wiley

Binding

hardcover

Published

November 27, 2007

Weight

2.2 lbs

Dimensions

25.70×3.90×18.60 cm

About this book

Keep Your Donors: The Guide to Better Communications & Stronger Relationships (The AFP/Wiley Fund Development Series) by Joyaux, Simone P.. hardcover edition. ISBN: 9780470080399.

Written by fundraising experts Tom Ahern and Simone Joyaux, Keep Your Donors is a new, winning guide to making disappointing donor retention rates a thing of the past. This practical and provocative book will show you how to master the strategies and tactics that make fundraising communications profitable. Filled with case studies and based in part on the CFRE and AFP job analyses, Keep Your Donors is your definitive guide to getting new donors―and keeping them―for many years to come.