Make the Sale

Name: Make the Sale
Brand: Routledge
SKU: ByrdShop_1887229167
Price: 60.98 USD
Availability: InStock

paperback – December 12, 2003

by Reichert, Tom

$60.98 USD

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ISBN-13: 9781887229166 ISBN-10: 1887229167

Publisher

Routledge

Binding

paperback

Published

December 12, 2003

Weight

1.0 lbs

Dimensions

22.20×1.90×15.20 cm

About this book

Make the Sale by Reichert, Tom. paperback edition. ISBN: 9781887229166.

This comprehensive introduction to media sales introduces “The 4 M’s:” Market, Marketer, Message and Media. Featuring helpful advice useful on all media types, the book emphasizes local media: newspapers, radio, and TV. From prospecting for those first clients, to making that first presentation, to building a successful sales career - this book helps beginners become winners.