Making Strategy: The Journey of Strategic Management

Making Strategy: The Journey of Strategic Management by Eden, Colin. paperback edition. ISBN: 9780761952251.

Making Strategy presents an approach to strategy making designed to assist most organizations develop strategy appropriate to their size, purpose, and resources. It provides a much needed guide to the strategy-making process for management teachers and consultants: by elaborating the key concepts and theories of strategic management; by illustrating through case vignettes the issues inherent in the process of strategy making; and by providing extensive and detailed practical guidelines on the methods, techniques, and tools employed in the case vignettes. These three aims are reflected in the three-part structure of the book. All three parts are closely cross-referenced and integrated throughout in a way that allows the reader to dip into any part of the book and be drawn into the fuller aspects of the processes discussed. The integrated whole forms a cycle or ôjourneyö of strategy making, which is introduced in Part I. The reader is not expected to take away from the book a recipe for working, but a better understanding of strategy as predominantly process-oriented. Key themes are the crucial significance of political feasibility; the role of participation; emphasis on stakeholder management; thinking about alternative futures within the overall process of strategy making; and using computer support for strategy making, organizational learning, and strategy delivery. Making Strategy will be invaluable to practitioners, scholars, and students in management science, systems management, public sector/nonprofit management, and operations management.