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Managerial Economics in a Global Economy

hardcoverJuly 14, 2014
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ISBN-13: 9780199397129 ISBN-10: 0199397120
Publisher
Oxford University Press, USA
Binding
hardcover
Published
July 14, 2014
Weight
3.0 lbs
Dimensions
24.80×19.70×3.80 cm

About this book

Managerial Economics in a Global Economy by Salvatore, Dominick. hardcover edition. ISBN: 9780199397129.

Reflecting the highly globalized nature of tastes, production, labor markets, and financial markets in todays world, Managerial Economics in a Global Economy, Eighth Edition, presents the theory of the firm as a unifying theme to examine the managerial decision-making process. Adopting a global perspective, it synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints. Features * Integrates examples, data, and theories on the international ramifications of managerial decisions into the entire text, rather than segregating the material in a separate chapter * Incorporates 127 case studies, showing how firms actually reach managerial decisions today * Offers instructors maximum flexibility with a modular structure that is suitable for both full-term and briefer courses, and can be used with or without calculus * Includes a robust instructor ancillary package for adopters