Home › Business & Finance Books › Marketing Channels: A Management View
1 1

Marketing Channels: A Management View

hardcover – July 16, 2003
by Rosenbloom, Bert
$31.33 USD
$31.33 USD
Sale Sold out
Shipping calculated at checkout.
Secure Checkout
Quality Guaranteed
New In Stock
ISBN-13: 9780324186932 ISBN-10: 0324186932
Publisher
South-Western
Binding
hardcover
Published
July 16, 2003
Weight
3.0 lbs
Dimensions
25.40×3.20×20.30 cm

About this book

Marketing Channels: A Management View by Rosenbloom, Bert. hardcover edition. ISBN: 9780324186932.

Marketing Channels: A Management View, a market leader, is known to provide a management focus and managerial framework to the field of marketing channels. Theory, research, and practice are covered thoroughly and blended into a discussion that stresses decision making implications. This new edition reflects global, socio-cultural, and technological changes that have taken place within the industry.