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Marketing Management (14e Edition)

paperbackJanuary 1, 2011
Regular price $59.16 USD
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ISBN-13: 9780273753360 ISBN-10: 0273753363
Publisher
PEARSON EDUCATION
Binding
paperback
Published
January 1, 2011
Weight
3.3 lbs
Dimensions
27.50×2.70×21.50 cm

About this book

Marketing Management (14e Edition) by Philip T Kotler. paperback edition. ISBN: 9780273753360.

I used this book for one MBA marketing course. Its the Global Edition but I did not find any difference from classmates who had the regular edition (and paid more money). There are no markings in the book and some noticeable wear on the cover. Overall great buy!