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Marketing to Millennial Moms in a Post-Pandemic World: 220 Facts Marketers Need to Know to Build Brands and Drive Sales

paperbackSeptember 1, 2015
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ISBN-13: 9781939288912 ISBN-10: 1939288916
Publisher
Wyatt-MacKenzie Publishing
Binding
paperback
Published
September 1, 2015
Weight
0.9 lbs
Dimensions
22.90×1.60×15.20 cm

About this book

Marketing to Millennial Moms in a Post-Pandemic World: 220 Facts Marketers Need to Know to Build Brands and Drive Sales by Maria T. Bailey. paperback edition. ISBN: 9781939288912.

How are Millennial Moms - the largest cohort in U.S. history - different from other generations? How can you effectively engage with them on their unique terms, and tap into their annual combined spending power of $750 billion? Earning their business is a snap, tap, or click away thanks to this concise, user-friendly compendium of insights and recommendations by Maria Bailey, internationally known marketing expert.