Merchandise Buying and Management

About this book

The second edition of this comprehensive text has been updated to contain the most current information on merchandising and retailing.New to This-- New visuals illustrating the retailing principles and organization of the retail industry-- Extensive coverage of Internet retailing-- Updated tables analysis of retail sales figures and list of retail organizations-- More detailed explanation of mathematical concepts-- New section on vendor-sponsored store merchandising programs and expanded store fixtures section-- Contemporary company profiles on retailers such as Banana Republic Kohls Macys.com Joe Boxer and Sephora