Microeconomics: Explore and Apply

Microeconomics: Explore and Apply by Ayers, Ronald M.. Paperback edition. ISBN: 9780131463929.

This easy to read, accessible, macro-first principles book engages readers with familiar real-world examples and applications that bring economics to life. Its 18 chapters focus on those topics that are at the heart of economics, making the volume concise, yet complete. The authors follow an Explore & Apply theme to demonstrate how economics are a part of everyday life and how it can be a useful tool in making personal decisions and evaluating policy decisions. Notable coverage includes consumer and producer surplus, utility and consumer decision, as well as government and market failure. For a working knowledge of microeconomics.