Milton Glaser: Graphic Design: Graphic Design

Milton Glaser: Graphic Design: Graphic Design by Glaser, Milton. paperback edition. ISBN: 9780879511883.

Available again, the enduring, iconic volume showcasing the key early-career work and process of the godfather of modern graphic design, with a new preface by the author Milton Glaser: Graphic Design, perhaps the most famous book of its kind, explores the early decades of America’s pre-eminent graphic artist. Glaser’s work ranges from the psychedelic Bob Dylan poster to book and record covers; from store and restaurant design to toy creations; and magazine formats including New York magazine and logotypes, all of which define the look of our time. Here Glaser undertakes not only a remarkably wide-ranging representation of his oeuvre from the incredibly fertile early years, but, in a new preface, speaks of the influences on his work, the responsibilities of the artist, the hierarchies of the traditional art world, and the role of graphic design in the area of his creative growth. First published in 1973, Milton Glaser: Graphic Design is an extraordinary achievement and indisputably a classic in the field.