Perishable Poetics: Manifesting Emotion through Contemporary Floral Design

Perishable Poetics: Manifesting Emotion through Contemporary Floral Design by Ingrum, Jenny. hardcover edition. ISBN: 9780764359866.

Over 200 lush photographs illustrate the ways in which floral designers can tap into emotion as inspiration in their creative process. The delicacy, intensity, and cyclical temporality of flowers mirror our deepest emotions—making them a potent source of inspiration and innovation. This book is an invitation to expand and liberate your creative voice in floral design, author Jenny Thomasson (AIFD, PFCI, EMC) generously unfolds her artistic process that has made her a rising star in the industry through over 40 beautifully shot compositions. In over 200 lustrous color photos, Thomasson shares how she uses emotion to push the boundaries of contemporary floral design. Infused with hand-drawn conceptual sketches and notes, and incorporating a wide breadth of techniques, forms, and materials, this warmly personal guide offers an intimate insight into the evolution of a professional floral arrangement. Perishable Poetics is a beautifully photographed artwork as well as a radiant, invaluable creative resource for those who work in, are inspired by, or are finding their voice in floral design.