Profit First: A Simple System to Transform Any Business from a Cash-Eating Monster to a Money-Making Machine.

Profit First: A Simple System to Transform Any Business from a Cash-Eating Monster to a Money-Making Machine. by Mike Michalowicz. hardcover edition. ISBN: 9780981808291.

You are about to discover the profoundly simple yet shockingly effective accounting plug-in that will transform your business from a cash eating monster into a money making machine. In Profit First, Mike Michalowicz, author of The Pumpkin Plan & The Toilet Paper Entrepreneur, explains why the GAAP accounting method is contrary to human nature, trapping entrepreneurs in the panic-driven cycle of operating check-to-check and reveals why this new method is the easiest and smartest way to ensure your business becomes wildly (and permanently) profitable from your very next deposit forward.