Selling Today: Partnering to Create Value (15th Edition) RENTAL EDITION
hardcover
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January 1, 2023
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$478.01 USD
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ISBN-13: 9780137962907
ISBN-10: 0137962908
About this book
Selling Today: Partnering to Create Value (15th Edition) RENTAL EDITION by Michael Ahearne. hardcover edition. ISBN: 9780137962907.
Selling Today helps you understand the value of developing personal selling skills. The text incorporates academic theory, roleplay scenarios, real-world applications and ethical dilemmas. With the largest number of “learn by doing” materials of any personal selling text, Selling Today offers a wealth of tools to help you develop an ethical, customer-centered mindset. With new discussions, scenarios and videos, the 15th Edition prepares you to succeed as a member of a new generation of sales professionals.
