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Services Marketing: Integrating Customer Focus Across the Firm

hardcoverMarch 13, 2017
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ISBN-13: 9780078112102 ISBN-10: 0078112109
Publisher
McGraw-Hill Education
Binding
hardcover
Published
March 13, 2017
Weight
2.6 lbs
Dimensions
26.20×2.50×20.80 cm

About this book

Services Marketing: Integrating Customer Focus Across the Firm by Zeithaml, Valarie A.. hardcover edition. ISBN: 9780078112102.