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Soap, Sex, and Cigarettes: A Cultural History of American Advertising

Name: Soap, Sex, and Cigarettes: A Cultural History of American Advertising
Brand: Cengage Learning
SKU: ByrdShop_113331113X
Price: 115.25 USD
Availability: InStock

paperback – July 19, 2011

by Sivulka, Juliann

$115.25 USD

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ISBN-13: 9781133311133 ISBN-10: 113331113X

Publisher

Cengage Learning

Binding

paperback

Published

July 19, 2011

Weight

1.3 lbs

Dimensions

23.50×1.90×16.50 cm

About this book

Soap, Sex, and Cigarettes: A Cultural History of American Advertising by Sivulka, Juliann. paperback edition. ISBN: 9781133311133.

SOAP, SEX AND CIGARETTES examines how American advertising both mirrors society and creates it. From the first newspaper advertisement in colonial times to todays online viral advertising, the text explores how advertising grew in America, how products and brands were produced and promoted, and how advertisements and agencies reflect and introduce cultural trends and issues. The threads of art, industry, culture, and technology unify the work. The text is chronological in its organization and is lavishly illustrated with advertisements.