Stop Decorating the Fish

Stop Decorating the Fish by Yishai Ashlag. paperback edition. ISBN: 9780884272847.

**NEW EDITION AVAILABLE ("Stop Decorating the Fish" 2nd Edition, ISBN 978-0884272908) "Stop Decorating the Fish" is a business fable. The prosperous fishing town of Busyville is facing a major challenge. In their efforts to improve the situation, their task force turns to the Seductive Seven a set of tactical and strategic solutions that pulls them in different directions. Will they find a way out of this conundrum? Most problems are not worth solving. "Stop Decorating the Fish" is a readers guide on how to identify the right problem, set an appropriate objective to solve it, and avoid seductive solutions that wont make any impact. This book helps to differentiate between problems we should consider as noise and ignore and the actual core problems which require our focus and attention.