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Stop, Think, Go, Do: How Typography and Graphic Design Influence Behavior

flexiboundMay 1, 2012
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ISBN-13: 9781592537662 ISBN-10: 1592537669
Publisher
Rockport Publishers
Binding
flexibound
Published
May 1, 2012
Weight
1.8 lbs
Dimensions
23.50×1.90×23.50 cm

About this book

Stop, Think, Go, Do: How Typography and Graphic Design Influence Behavior by Heller, Steven. flexibound edition. ISBN: 9781592537662.

This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. Stop, Think, Go, Do is packed with arresting imagery from around the world that influences human behavior. Page after page, you’ll find innovative messages that advocate, advise caution, educate, entertain, express, inform, play, and transform.