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Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 4th Edition

Hardcover – August 10, 2012
by Keller, Kevin
$82.94 USD
$82.94 USD
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ISBN-13: 9780132664257 ISBN-10: 0132664259
Publisher
PEARSON EDUCATION
Binding
Hardcover
Published
August 10, 2012
Weight
3.0 lbs
Dimensions
2.50×21.60×27.70 cm

About this book

Buy Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 4th Edition by Keller, Kevin (Hardcover, New). ISBN 9780132664257.