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Strategic Communications for PR, Social Media and Marketing

paperback – June 19, 2019
by Wilson, Christopher E.
$97.44 USD
$97.44 USD
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ISBN-13: 9781524998950 ISBN-10: 1524998958
Publisher
Kendall Hunt Publishing Company
Binding
paperback
Published
June 19, 2019
Weight
1.0 lbs
Dimensions
24.80×1.90×20.30 cm

About this book

Strategic Communications for PR, Social Media and Marketing by Wilson, Christopher E.. paperback edition. ISBN: 9781524998950.

The rapid advance of social and digital media technology has changed the landscape of communication and business entirely. One of the top-selling PR strategy and campaign texts for several years, the new seventh edition of Strategic Communications for PR, Social Media and Marketing features a new author that brings fresh perspectives, current trends and practices in communications, marketing and business. Strategic Communications for PR, Social Media and Marketing by Laurie J. Wilson, Joseph D. Ogden, and Christopher E.