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Strategic Decision Making: Multiobjective Decision Analysis with Spreadsheets

paperback – July 15, 1996
by Kirkwood, Craig W.
$70.17 USD
$70.17 USD
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ISBN-13: 9780534516925 ISBN-10: 0534516920
Publisher
Cengage Learning
Binding
paperback
Published
July 15, 1996
Weight
1.2 lbs
Dimensions
23.50×1.90×19.10 cm

About this book

Strategic Decision Making: Multiobjective Decision Analysis with Spreadsheets by Kirkwood, Craig W.. paperback edition. ISBN: 9780534516925.

Intended for courses in multiobjective decision analysis or as a supplement to a first course in decision analysis, this text emphasizes practical applications and problem solving. Students learn how to use spreadsheets and other analytical tools in considering such important tradeoffs as cost versus quality and market share versus short-term return on investment.