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Strategic Management

Hardcover – August 1, 1997
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ISBN-13: 9780070430143 ISBN-10: 0070430144
Publisher
McGraw-Hill Education
Binding
Hardcover
Published
August 1, 1997
Weight
3.8 lbs
Dimensions
24.10×4.40×19.70 cm

About this book

Strategic Management by Miller, Alex. Hardcover edition. ISBN: 9780070430143.

Miller clearly takes a stand. The text emphasizes developing a competitive advantage for the purpose of achieving superior financial performance. This central focus forms an integrating theme demonstrated from the start by the, "Architecture of Strategy" framework. The nature of strategic management is changing in such a way that all managers, regardless of organizational level or functional specialty, are becoming more involved in helping formulate and implement strategies for the entire business. Every case was selected because it illustrates this concept in practice