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Strategic Management

hardcover – October 16, 2000
by Shepard, Andrea
$60.26 USD
$60.26 USD
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ISBN-13: 9780471380719 ISBN-10: 0471380717
Publisher
Wiley
Binding
hardcover
Published
October 16, 2000
Weight
2.1 lbs
Dimensions
24.60×2.40×19.70 cm

About this book

Strategic Management by Shepard, Andrea. hardcover edition. ISBN: 9780471380719.

This book is written for current and future general managers who have or will have overall responsibility for a business. The authors provide a set of frameworks, tools, and concepts to build this capability. The goal of the book is to provide insights into organizations and strategy that will help general managers make strategic thinking in their firms pervasive, effective, and rewarding.