HomeTested Advertising Methods
Skip to product information
1 of 1

Tested Advertising Methods

paperbackJanuary 1, 1980
Regular price $156.05 USD
Regular price Sale price $156.05 USD
Sale Sold out
Shipping calculated at checkout.
Secure Checkout
Quality Guaranteed
New Out of Stock
ISBN-13: 9780139068911 ISBN-10: 0139068910
Publisher
Prentice Hall
Binding
paperback
Published
January 1, 1980
Weight
0.9 lbs
Dimensions
21.00×13.30×2.50 cm

About this book

Tested Advertising Methods by John Caples. paperback edition. ISBN: 9780139068911.

A legend in advertising for more than 60 years, John Capless classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.