The Art of Planned Giving: Understanding Donors and the Culture of Giving (Wiley Nonprofit Law Finance and Management Series)

About this book

"A unique book with a unique approach this is destined to become aclassic." --Charitable Gift Planning News In this deeply humane and informative book Douglas White deftlyweaves together personal insight and level-headed advice in aprobing look at the human side of planned giving. He helps youunderstand develop and use the interpersonal skills that are anessential part of every successful planned giving officersart. White provides practical answers to such crucial questions as: Howdo I successfully approach a prospect for a planned gift? What arethe steps to building a prospects trust and instilling a sense ofmission? How can I tell if Im being too aggressive--or notaggressive enough? How do I handle a donors lawyer and otheradvisors who dont support the gift? Tracing the entire process of acquiring a planned gift from thefirst phone call to managing the gifts assets White offers manyhelpful pointers on how to deal with donors their families andtheir professional advisors as well as executive directors andboard members within your organization. He also helps you translatetechnical knowledge into planned gifts that are better for bothdonors and charities. The first book to take you beyond the mere mechanics and into thevery soul of planned giving The Art of Planned Giving is animportant working resource for planned giving officers fund-raising professionals and consultants as well as nonprofitexecutives and board members.