The Business Benefits of GIS: An ROI Approach

About this book

The Business Benefits of GIS: An ROI Approach presents a fact-based benefits-focused methodology aimed at ensuring the sustainability of GIS initiatives by effectively demonstrating the success of the investment. Unlike other return-on-investment (ROI) books the methodology addressed in The Business Benefits of GIS is based on an established framework and was adapted by ESRI in collaboration with PA Consulting Group to combine ESRI GIS expertise with PA Consulting Groups professional management experience. The result is a step-by-step framework with supplemental case studies interactive digital tools and templates that allow the reader to apply the books methodology to GIS initiatives and achieve consensus among stakeholders.