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The Management of Strategy in the Marketplace

paperback – January 8, 2008
by Harry J. Bruce
$27.62 USD
$27.62 USD
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ISBN-13: 9780977406494 ISBN-10: 0977406490
Publisher
Brand: Innovative Learning Solutions
Binding
paperback
Published
January 8, 2008
Weight
2.6 lbs
Dimensions
0.00×0.00×0.00 cm

About this book

The Management of Strategy in the Marketplace by Harry J. Bruce. paperback edition. ISBN: 9780977406494.

Management of Strategy in the Marketplace is designed to compliment Global Corporate Management in the Marketplace: An Online Simulation in Business Strategy. The text providing the theory base for understanding the behind the activities of the simulation. It follows the structure of the simulation, organized around the life cycle of a new business. Because chapter theories and tools coordinate with the specific decisions that teams encounter during specific quarters of simulation play, the textbook assures players that they wont stumble out the blocks once simulation play begins.