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The Marketing of Nations: A Strategic Approach to Building National Wealth

Name: The Marketing of Nations: A Strategic Approach to Building National Wealth
Brand: My Store
SKU: ByrdShop_068483488X
Price: 195.60 USD
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About this book

Using examples from Japan China Latin America and Eastern Europe the authors show how political leaders can identify economic opportunities and help their economies compete successfully in the global marketplace. 10 000 first printing.