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The Marketing of Nations: A Strategic Approach to Building National Wealth

Name: The Marketing of Nations: A Strategic Approach to Building National Wealth
Brand: Free Press
SKU: ByrdShop_068483488X
Price: 59.32 USD
Availability: InStock

hardcover – August 15, 1997

by Maesincee, Suvit

$59.32 USD

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ISBN-13: 9780684834887 ISBN-10: 068483488X

Publisher

Free Press

Binding

hardcover

Published

August 15, 1997

Weight

1.8 lbs

Dimensions

24.80×3.80×16.50 cm

About this book

The Marketing of Nations: A Strategic Approach to Building National Wealth by Maesincee, Suvit. hardcover edition. ISBN: 9780684834887.

Using examples from Japan, China, Latin America, and Eastern Europe, the authors show how political leaders can identify economic opportunities and help their economies compete successfully in the global marketplace. 10,000 first printing.