The MSPS Survival Guide To Co-Managed IT Services: A Crotchety Old Geeks Road Map on Marketing Selling and Providing Managed Services to Organizations with Existing IT Staff (CoMITs)
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About this book
Can Managed Service Providers (MSPs) work with internal IT departments? Historically the answer has been no way. But it can be done without recreating your traditional MSP offerings. An MSP can directly market to organizations having IT departments. And create a unique selling proposition in an industry where many MSPs risk becoming a commodity.By creating a mutually supportive relationship between the Internal IT employees and your MSP organization both parties benefit building a strong relationship. And you can do this without reinventing your existing MSP practice by adapting your existing MSP organization to concurrently offer CoMITs and traditional MSP services. This book breaks CoMITs down into 4 sections Introduction and Definition Marketing Selling and Delivering.
