The Ultimate Law Firm Associate's Marketing Checklist: The Renowned Step-By-Step Year-By-Year Process For Lawyers Who Want To Develop Clients.

About this book

Want to build a personally fulfilling law practice on your own terms? Ready to feel passionate about your career and your clients? Are you a marketer who wants to help your lawyers succeed? Want to increase associate retention and help your lawyers market more effectively? Get the legal professions best associate-marketing book. Ross Fishman a lawyer and the nations foremost expert on law firm marketing details the straightforward marketing and business-development tactics to accomplish your professional goals one simple step at a time. Tens of thousands of associates have used Fishmans renowned checklist in their successful quests to become rainmakers. This expanded edition includes all the latest online tools plus dozens of useful examples stories videos and forms. It is the simplest most-effective tool to ensure associates get on and stay on the fast track to professional success. HERES WHAT LAWYERS AND MARKETERS ARE SAYING: This book is a must-read for all associates no matter their practice firm or stage of their career. Allan Slagel Partner Taft I have used Rosss simple practical checklist for many years with great success. We are buying 500 copies to give to our associates. Aleisha Gravit Chief Marketing Officer Akin Gump Past President Legal Marketing Association (LMA) Rosss valuable checklist is immensely helpful. Numerous partners have commented that they wish they had this book when they were coming up the ranks. Jennifer Shankleton Director of Marketing Brouse McDowell Essential reading for every associate at any point in their career. This checklist holds all the secrets; its marketing nirvana! Nat Slavin Principal Wicker Park Group Past President LMA This book needs to be in the hands of every associate who wants a successful rewarding career. Just follow the steps to becomethe top-tier rainmaker in your firm. This should be a best seller. Ron Henry Consultant The Garver Group Former President Association of Legal Administrators (ALA) "I have used Ross highly practical framework in several firms and strongly recommend it. It helps demystify marketing and achieve success. I have seen it literally give hope to associates who thought developing a legal practice was beyond their ability." Nathan Darling Chief Marketing Officer Beveridge and Diamond Past President LMA This checklist is an incredibly useful resource to help get associates on track towards career-long business-development habits. Bettina Rutherford Business Development Manager K&L Gates DISCOUNTS FOR BULK ORDERS: 11-50 books are $19.95 each! 50 print books are $14.95 each! For BULK orders email ross@fishmanmarketing.com HUNDREDS OF LEADING FIRMS HAVE ORDERED THE ULTIMATE CHECKLIST FOR THEIR ASSOCIATES! FIRMS LIKE: Akin Gump Benesch Drinker Biddle Duane Morris Fish & Richardson Lathrop Gage Sheppard Mullin Stoel Rives Stoll Keenon Stroock Taft Vedder Price and Vorys.