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Thinking About Answers: The Application of Cognitive Processes to Survey Methodology (Research Methods for the Social Sciences)

Name: Thinking About Answers: The Application of Cognitive Processes to Survey Methodology (Research Methods for the Social Sciences)
Brand: Jossey-Bass
SKU: ByrdShop_1118016092
Price: 58.79 USD
Availability: InStock

paperback – October 19, 2010

by Schwarz, Norbert

$58.79 USD

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ISBN-13: 9781118016091 ISBN-10: 1118016092

Publisher

Jossey-Bass

Binding

paperback

Published

October 19, 2010

Weight

1.0 lbs

Dimensions

22.90×1.90×15.20 cm

About this book

Thinking About Answers: The Application of Cognitive Processes to Survey Methodology (Research Methods for the Social Sciences) by Schwarz, Norbert. paperback edition. ISBN: 9781118016091.

In this important book, the authors explore what answers mean in relation to how people understand the world around them and communicate with one another. They offer practical and theoretical insights that will prove invaluable when developing questionnaires.