Typographic Systems

About this book

Typographic organization has always been a complex system in that there are so many elements at play such as hierarchy order of reading legibility and contrast. In Typographic Systems Kim Elam author of our bestselling books Geometry of Design and Grid Systems explores eight major structural systems beyond the traditional ordering systems of the grid including random radial modular and bilateral systems. By taking the reader through exercises student work and professional examples Elam offers a broad range of design solutions. Once essential visual organization systems are understood the designer can fluidly organize words or images within a structure combination of structures or a variation of a structure. With clarity and substance each system from the structured axis to the nonhierarchical radial array is explained and explored so that the reader comes away with a better understanding of these intricate complex arrangements. Typographic Systems is the sixth title in our bestselling Design Briefs series which has sold more than 100 000 copies worldwide.