Why People (Dont) Buy: The Go and Stop Signals
Regular price
$40.54 USD
Regular price
Sale price
$40.54 USD
Unit price
per
Shipping calculated at checkout.
Couldn't load pickup availability
Secure Checkout
Quality Guaranteed
In Stock
About this book
Full of practical diagrams and maps as well as international case studies this book offers a unique and extensively-tested GO-STOP Signal Framework which allows managers to better understand why consumers are not buying their products and what can be done to put this right.
