Lasker Story: As He Told It

Originally published in 26 installments of Advertising Age The Lasker Story takes into the boardroom of Lord & Thomas (forerunner to Foote Cone & Belding) and reveals the business philosophy and hard-won knowledge of the man who was its leader for 40 years. Albert D. Lasker recounts the story in his own words of how he shaped the agency that ranked number one in its day.